mChoice Rewards is a middleware, which provides a compelling way to attract users by creating campaigns and loyalty management programs. It enables a simple user interface to create and implement a variety of promotional and loyalty campaigns explicitly tailor made to a specific target segment. This facilitates to have a loyal customer base, attract new customers and also to identify usage patterns of customers to improve future decision making.
- Provides an extensive range of promotional, tenure & loyalty campaigns
- Provides reports to analyze campaign effectiveness
- Configurable notifications to customers
- Up-to-date customer event monitoring
- Seamless integration with any banking backend system
- User friendly graphical interface