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mChoice TM Soltura

hSenid Mobile has pioneered a revolutionary tool, which allows entirely any user to define and build any application converging entertainment, information and communication, in a flexible, easy-to-use method with virtually no complexities of linking disparate applications.

The solution is a simple set of mobile application creation wizards, which is customizable and user friendly, built for the day to day user to create their own pool of easy to use telco applications for their various needs. The solution allows the creation of information, Subscription services, voting applications, competitions and alerting. This enables the telco to introduce an immense number of applications to their customers without incurring any high operational and capital expenditure.

Why mChoice TM Soltura

• Eliminates entry barriers currently imposed on application developers and content providers
• Ability to build virtually any application without the complex expertise in application development
• No high investments in application hosting
• Opens new untapped market segments of VAS and content providers
• UI based hassle free management and administration of a vast pool of applications
• New revenue stream without no initial capital expenditure
• Democratizes content


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mChoice TM Vishma

mChoiceTM Vishma is an open source apps store  which will transform the developer community, by paving the way for a new breed of  VAS content providers to stand side by side with the professional content providers and  introduce innovative and exciting  apps into the world of mobile applications.

mChoiceTM  Vishma is an application eco system in which developers can publish and market applications encouraging users to perform reviews, ratings, trials and visualizations for the available content, guaranteeing the finest purchasing experience.

Features

• Subscriber reviews and comments on applications
• Rate interested applications
• Share application information with friends in social networking sites like Twitter, Facebook, etc
• Intelligent application recommendation service for enhanced user experience
• Optimized application search engine capability
•Interactive market place to publish applications
• Customized tools for easy and efficient publishing

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mChoice TM SDP

mChoice TM SDP is unique in that it is both open and extendable, using standard APIs and is designed to help service and content providers, network operators and systems integrators move from inflexible, ‘silo-based networks’ to a more modern, service-oriented architecture (SOA). This enables mobile operators to seamlessly blend emerging technologies with legacy systems, as well as supporting next generation services. mChoice SDP helps to standardize all the service interfaces for a provider, where they can provision, control and bill for all the value-added services they provide, whether the services are developed in-house or created by third-party application developers. 

Features

• Provides a common method for message creation and delivery, regardless of the underlying protocol and format
• Enables rapid application development
• Provides synchronous message mediation, routing, throughput control, logging, management and multi-protocol support, provisioning systems, CDR generation and reporting, CDR Query  and dashboard as part of the feature set
• Provides centralized management of platform and applications integrated with external network elements including billing, rating and payments
• GUI based component for creating and managing different Service Providers and applications
•Prepaid and Postpaid charging mechanism
•Provides a live testbed for 3rd party applicati0on providers to test their applications with live traffic

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mChoice TM Rewards

mChoice TM Rewards is a middleware, which provides a compelling way to attract new prepaid users and to sustain the existing. It allows network operators to set up a wide variety of promotion/loyalty/tenure programs and reward bonuses/prizes to their subscribers based on usage patterns. Rewards helps you to build competitive advantage at the same time as generating revenues and building customer loyalty.

Features
• Provides an extensive range of promotional, tenure & loyalty campaigns
• Give away bonuses based on a wide range of mobile subscriber activities – such as    SMS, voice mail, voice call, MMS, WAP etc.
• Credit expiry management
• Comparison reports on promotion efficiency
• Configurable SMS messages to the subscribers
• Up-to-date subscriber event monitoring
• Compatibility with any existing telco IN system
• Web based administration
• Highly configurable and auditable

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mChoice TM Recharge

mChoice TM Recharge revolutionizes prepaid mobile top up via phone-to-phone, POS, ATM, Web, SMS, SIM Tool Kit, WAP and J2ME. It enables mobile operators to cut operational costs and gain increased reach and flexibility while subscribers benefit the convenience to reload their mobile accounts anytime, anywhere for any value.
Recharge built on hSenid Payment Platform easily integrates with any bank/credit card network to carry out electronic prepaid reloads securely.

Features
• Recharge any denomination
• Reseller distribution hierarchy selling air-time down a chain
• Recharge through retailer, subscriber self-reload using bank account and    subscriber-to-subscriber reload
• Management of commission with distribution channels
• Subscriber bonus feature on reload
• Web based and comprehensive admin module, customer care module and reseller    self-service module
• Wide range of reports and logs
• Flexibility in customization and enhancements to specific feature requirements

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mChoice TM Reporting

mChoice TM Reporting, a business intelligence system that provides mobile operators to address challenges with business intelligence, marketing management and customer management. This platform facilitates application specific reporting through monitored CDR’s of SMS, MMS content, Voice and GPRS data. mChoice TM Reporting can integrate to multiple Telco Intelligent Networks (IN) and multiple locations, to track and monitor all types and formats of CDR information.

Features
• Integrates with multiple network intelligent networks at multiple locations
• Extract data from multiple data sources such as: IN, Switches, Databases, etc
• Support fetching & monitoring different formats of CDR’s simultaneously
• Provides data warehousing and mining features
• Easy tracking and manipulation of the 3rd party content providers and content    users
• Provides extensive filtering capabilities
• Many different types of statistical reports for evolving trend analysis
• Provides a wide range of real time reports and logs with the flexibility in    customizing different formats of existing or catering to new requirements with    further analysis
• Supports report exporting to standard formats such as, PDF, MS Word, MS Excel

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mChoice TM USSD

mChoice TM USSD(Unstructured Supplementary Service Data) gate provides access to session/menu based 3rd party applications, such as prepaid topup and content providing applications (News, Weather, Sports).
Users can dial a special number (e.g. *100#) and request for information to be sent to their mobile device. A list of services will be displayed in a menu based format. To select a service type the number related to the required option and the requested information will be made available on the screen.

Features
• Supports multiple external applications
• Supports scripting
• Back-end can be extended to support LDAP, XML, Databases, etc.
• Can plug in the hSenid remote console - helps to configure the application remotely    and to monitor logs, statistics and configuration details
• Highly configurable and auditable

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